The Overmarine Group announced the sale of two Maxi Open yachts to the American market. The first is a Mangusta 165, the current flagship of the Mangusta fleet, the third in the series sold to this important market over the past 3 years.
The second is a Mangusta 94, a new model recently launched in Europe, where the first two units were delivered. Mangusta is a world leader in the segment of Maxi Open Yachts, fast large vessels on which to reach a range of destinations quickly whilst enjoying exclusive comfort. This type of yacht is ideal for North America in general, for Florida, where the distance between one destination and another is relatively short hence easy and quick to reach due to the high cruising speed, and for the Hamptons, a resort our reference Clients love, where our yachts’ ability to sail in shallow waters, thanks to hydro-jet propulsion, is essential.
For the Overmarine Group, this prestigious result has been achieved through intense strategic planning and investments which involved the entire company, focussing on developing the product but also strengthening production, distribution and our HR.
As far as the product is concerned, greater attention was paid to increasing onboard comfort, especially with the yacht at anchor and/or moored, as well as greater efficiency, or better, maintaining a high performance with increasingly lower consumption, and to the ways in which the yacht can be used and therefore the different functional and operational requirements of North American Clients. These factors have made Mangusta yachts especially welcome and well-appreciated in this area.
The structural strengthening was important too: the presence, in Miami, of an Americas Area Manager, Stefano Arlunno, who interacts with Clients and leading figures on the market and has in-depth experience in After Sales, too, has enabled the company to manage this market directly. This guarantees the necessary assistance for achieving these results.
“These investments have now started to bear fruit” proudly declared Francesco Frediani, Group Commercial Director. “The sale of these 2 Maxi Open yachts confirms that American clients appreciate the technical engineering characteristics and functional setup of our yachts. We can say that, even in the States, the Mangusta brand is increasingly more associated with products of a high technical content and exceptional onboard comfort, able to arouse those feelings only top, renowned Italian brands arouse.”
The yachts that have been sold are: Mangusta 165#10 and Mangusta 94#04.
Mangusta 165 is one of the top models in the Maxi Open series and the fastest yacht in her category in the world to date: a 50 metre flagship which, depending on the engines chosen, can even reach a speed of 40 knots! An out and out reference icon on the world panorama with 9 units delivered in less than 7 years.
Hull no. 10 is characterised by the new “evo” aesthetics and propulsion system. Within the sphere of continuous research and innovation, the shipyard introduced this system in order to guarantee quality, excellence and wellbeing on board, with fresh attention being paid to consumption and stability.
The new “evo” aesthetics are expressed in more aggressive, muscular lines and new glazing on the main deck, a single pane of glass in the salon which offers excellent visibility from the inside and allows copious amounts of natural light to enter. The yacht features a more elongated flybridge and an aesthetic grill astern resulting in greater dynamic thrust.
The propulsion packet provides for 4 MTU 16V2000M94 2600 HP engines, 4 Rolls Royce/KameWa NP water-jets and 4 Seakeeper stabilisers. The weight/power ratio is excellent, as the engines are lighter than those used previously so there is less weight in movement. Being last generation, they are also more efficient and have modular functionality. The hydro-jets are stronger too, as they feature renewed design to offer a better performance at lower consumption. The result is that her performance is similar to that which was achieved in the past, but consumption is much lower: 35% lower at 20 and 30 knots. The space in the machine room has been optimised and 4 stabilisers installed for greater stability at anchor and during sailing: 50% less rolling with half metre waves. Moreover, she features increased efficiency so sailing is extremely comfortable even at low speeds.
Mangusta 94 was the very first new model to be introduced on the market two years ago. Her external lines are the distinctive racy, sporty Mangusta ones, defined by many as a timeless contemporary design.
Both aesthetic and structural innovations have been added, like the single glazing, even larger outdoor areas, a bow cockpit in addition to the sunbathing area and a liveable sundeck.
Measuring just under 30 metres in length, the size of this yacht is real, something which is clear in the spacious onboard volumes.
She also features technical innovations: 2600 HP engines supplied as standard, the same propulsion as on larger models and installation of gyroscopic stabilisers.
This sales success derives from the seriousness and solidity of the Balducci family, which has been building yachts for over 30 years, and the ability of the Overmarine Group team to anticipate market demand, creating quality products which correspond perfectly to our Owners’ wishes.