The BlueCruise is led by Dr. Tobias Reichmuth, entrepreneur, longevity investor, and well-known for his role on Shark Tank Switzerland (Höhle der Löwen), alongside Aleksandra Jovanovic, a Geneva-based commodity trader and wellbeing entrepreneur, the journey brings together scientists, experts, and guests to examine the truths and myths of the Blue Zones™ — regions renowned for their exceptional longevity.
The historic icebreaker PROMETEJ, the platform for the BlueCruise, has been sold to Tobias Reichmuth by Peter Hürzeler, CEO of Ocean Independence. The Swiss brokerage house will also support operations of the BlueCruise during the next 18 months.
„It was an interesting task to find the right yacht for a trip like BlueCruise. With PROMETEJ, Dr. Reichmuth now has the ideal vessel that is equipped for a wide variety of areas. We, at Ocean Independence, wish him an unforgettable time on board.”
PROMETEJ is a converted 44.5-metre explorer yacht and accommodates 14 guests across seven cabins, including a full private owner’s deck on the upper deck with an office, library and private lounge area.
Following an extensive refit the former ice-breaker PROMETEJ has been re-powered with a strong pair of 940hp heavy-duty Mitsubishi engines that give the 469 GT yacht a range of 6,000 nautical miles and a cruising speed of 12 knots.
For years, the five Blue Zones™ have been celebrated as places where people live the longest and healthiest lives.
However, recent scrutiny has raised questions—could statistical errors or missing records have led to exaggerated claims? BlueCruise seeks to investigate these questions while also identifying the most effective longevity practices.
The expedition will navigate some of the world’s most remote and extreme regions, including the Northwest Passage, Antarctica, Easter Island, and all five Blue Zones™, to uncover the secrets of extending healthspan and improving quality of life.
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BlueCruise is more than an exploration of the world — it is an exploration of personal longevity potential. Every participant will undergo comprehensive health diagnostics and receive personalized wellness strategies through a collaboration between Ayun’s medical diagnostics and Powercube’s expertise in nutrition and physical training.
Onboard, Merlin Dettwiler, the longevity chef of PROMETEJ, will craft customized meal plans tailored to each guest’s unique health profile. The yacht is equipped with state-of-the-art facilities designed to enhance longevity, including a Technogym equipped gym, steam bath & sauna, an IHHT machine for altitude training, and redlight therapy equipment.
