Tuesday, February 24, 2026

Sea Alliance Group unveils new brand identity

Sea Alliance Group launches a fresh brand identity, marking a new era of international growth while maintaining its people-first yachting philosophy.

Sea Alliance Group has announced the launch of its new brand identity, marking an exciting new chapter for the company as it continues to grow within the international yachting industry.

The rebranding introduces a new logo, updated visual style and renewed online presence, reflecting a company that is evolving while staying true to its people-first approach, and to their philosophy of being “large enough to deliver, small enough to care.”

The decision comes as Sea Alliance Group expands its presence across key Mediterranean markets and strengthens its international network, welcoming new opportunities, partnerships and clients along the way.

Company representatives explain that the updated identity is designed to better connect with today’s yachting community, enhancing digital communication while showcasing the energy and forward-thinking spirit behind the brand. Now live across all platforms and communications, the new branding highlights Sea Alliance Group’s fresh outlook and ongoing commitment to innovation, collaboration and future growth.

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